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Renowned headwear brand to begin new partnership with NHL next season


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Gabriel Sami
July 9, 2024  (3:50 PM)
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New Era NHL snapback hat
Photo credit: NHL

A renowned and popular headwear brand is set to begin a new partnership with the NHL next season.

On Tuesday, the NHL announced that New Era will become the official headwear manufacturer for all 32 teams, starting with the 2024-25 season.
New Era Cap announces new partnership with the NHL. Multiyear agreement begins in the 2024-25 @NHL season with @NewEraCap
producing caps and apparel for all 32 NHL teams.
In recent years, Fanatics has been the company responsible for producing hats for all NHL teams. They faced significant criticism for the quality of their hats, which is why many were surprised to learn they will be taking over from Adidas to design NHL jerseys starting next year.
The entire NHL fanbase coming together to unilaterally agree the NHL's jersey deal with Fanatics is terrible because they make a horrendous product
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These examples showcase some of the poorly made hats by Fanatics over the last few seasons. Now that New Era has taken over, the quality is expected to improve greatly. Fingers crossed that Fanatics won't ruin the jerseys when they start making them next year.

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